Résumé
Maggie Montalto
maggiemontalto@gmail.com
Education
Rutgers University Camden - College of Arts and Sciences, Honors CollegeBachelor of Arts in English and Digital Studies
Minor in Communications
Marist College - School of Communication and the Arts
Master of Arts in Integrated Marketing Communication
Honors
Member of Athenaeum - Rutgers Camden's Arts and Sciences Honor Society
Member of Sigma Tau Delta - The International English Honor Society
Experience
- Writes, edits, and proofreads marketing materials such as emails and print advertisements
- Leverages analytics and sets benchmarks to evaluate marketing success
- Coordinates content workflows and scheduling of digital marketing campaigns
- Collaborates in the development and implementation of the University's brand strategy
- Edited 1 weekly episode for the up-and-coming pop culture and theater podcast
- Coordinated with hosts to make necessary cuts
- Proofread press releases, Playbills, and other materials for Broadway and other performing arts related clients
- Composed press memos and confirmation notices
- Compiled and organized press links for distribution to producers
- Distributed daily reports
- Utilized Quickbooks for general bookkeeping and facilitating of performer payments
- Oversaw box office sales
- Maintained correspondence with patrons and answers general inquiries
- Inquired about trade with potential partners
- Negotiated trade agreements
- Collaborated with the operations manager to prepare materials for upcoming socials and events
- Retrieved and organized theater tickets
- Purchased and maintained the inventory of office supplies
- Managed 54 Below's voucher program as well as third party ticketing and reporting
- Utilized Mailchimp to create and distribute emails
- Maintained 54 Below’s social media channels to provide followers with accurate information about upcoming events on a daily basis
- Wrote, proofread, and distributed press releases
- Assisted with promotions and promotional events
- Researched ideas for promotions and partnerships
- Publicized services to potential clients through promotional videos and images
- Created project outlines and organized data using Microsoft Office
- Wrote monthly blog posts on content relating to e-commerce
- Navigated Hootsuite in an efficient manner to manage and update eight social media accounts
- Delivered educational information and relevant news to community members via social media channels
- Assisted students with developing stronger writing skills
- Lead workshops teaching students how to use various resources such as Wordpress and Audacity software
- Collaborated with other consultants in order to formulate new practices to improve the lab and ensure student satisfaction
- Wrote daily blog posts on content ranging from weddings, engagement sessions, styled shoots, and wedding inspiration
- Used Wordpress to style and publish pages for the magazine’s blog
- Communicated with brides and wedding professionals to ensure their events are being portrayed accurately online and in the print medium
- Edited 3 articles for content and format which were featured in the online literary magazine
- Supervised the authors’ progress and communicated effectively between authors and staff in order to meet deadlines
- Developed skills encompassing basic knowledge of HTML to format and upload 5 articles
- Wrote 1 weekly article on topics ranging from humor to pop culture for the New Jersey Influencers section
- Promoted articles on various social media platforms including Facebook, Twitter, and Instagram in order to optimize reader traffic
- Promoted events on social media sites such as Twitter and Facebook to guarantee listeners were aware of the radio station’s events in their area
- Engaged with listeners on the phone and in person to inform them about upcoming contests and concerts
- Implemented problem solving techniques in order to ensure events ran smoothly and enhanced listener satisfaction
- Created an internal style guide for the online journal to be used during the editing process
- Designed components of the journal’s updated website to make it more user friendly
- Reviewed articles and checked accuracy of facts
- Obtained and wrote captions for images used to accompany articles on the website
- Monitored the Digital Studies Lab
- Updated social media accounts to deliver relevant information to faculty and students
- Created flyers using Adobe Indesign to advertise Digital Studies events on campus
Volunteer Experience
Rutgers Camden Honors College Alumni Association - Social Media Chair (May 2018-March 2020)- Designed promotional marketing materials such as flyers and social media graphics for events
- Participated in monthly meetings in order to develop new ways to enhance alumni engagement
- Aided in the planning of alumni events
Certifications
Hubspot- Social Media Marketing Certification, issued February 2022
- Social Marketing Certification, issued February 2022
- Hootsuite Platform Certification, issued February 2022
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